We’re Hiring: Email Marketing Specialist (Remote – India)

Are you passionate about driving conversions through perfectly timed, engaging emails? Do you have a knack for automation, segmentation, and performance analysis? Sumathi Consulting is looking for a talented Email Marketing Specialist to join our fully remote team and take our campaigns to the next level.

🧾 Job Title: Email Marketing Specialist

• 🏢 Company: Sumathi Consulting
• 🌍 Location: Remote (Open to candidates across India)
• 💼 Job Type: Full-Time / Contract
• 🧑‍💼 Experience Level: Experienced (Minimum 1 year)

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🏢 About Us

At Sumathi Consulting, we’re on a mission to help businesses across India grow online through expert digital ad solutions. From SEO and PPC to ASO and Email Campaigns, we provide full-funnel marketing strategies that convert. We’re now expanding our email marketing team — and that’s where you come in!

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🎯 Job Description

We’re looking for an experienced Email Marketing Specialist who can create, implement, and optimize engaging email campaigns that nurture leads and boost conversions.

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🔧 Responsibilities

• Plan, create, and execute email marketing campaigns
• Build customer journeys and automations using tools like Mailchimp, Sendinblue, ConvertKit
• Segment mailing lists based on customer behavior, preferences, and engagement
• Optimize email deliverability and inbox performance
• Conduct A/B tests on subject lines, content, and CTAs
• Analyze campaign performance and prepare detailed reports
• Collaborate with content and design teams to create impactful email content
• Stay updated on email marketing trends, best practices, and compliance (GDPR, CAN-SPAM)

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🧠 Skills Required

• ✔️ Proficiency with email marketing tools (Mailchimp, ActiveCampaign, etc.)
• ✔️ Experience with automation workflows and lifecycle marketing
• ✔️ Understanding of segmentation, personalization, and dynamic content
• ✔️ Strong analytical skills and experience with email metrics & KPIs
• ✔️ Familiarity with HTML/CSS for email templates (basic level)
• ✔️ Excellent copywriting & editing skills
• ✔️ Knowledge of compliance standards (SPF, DKIM, CAN-SPAM, etc.)

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🏆 Bonus Skills

• Experience with CRM tools (e.g., HubSpot, Zoho)
• Knowledge of SMS or WhatsApp marketing integration
• Graphic design experience using Canva or Figma
• Experience in B2B and B2C email strategies

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🎁 What You’ll Get

• 🏠 100% Work-from-Home Flexibility
• 📈 Opportunity to work with national & international clients
• 💰 Competitive monthly pay
• 📚 Learning & growth environment
• 🧑‍🤝‍🧑 Friendly and talented remote team

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📩 How to Apply

Think you’ve got what it takes?