Job Title: SEO Specialist (Mid-Level to Senior)

Company: Sumathi Consulting

Location: Salem, Tamil Nadu (On-site/Hybrid – specify preference)

Experience: 2-5+ Years

Employment Type: Full-time

About Sumathi Consulting: Sumathi Consulting is a dynamic and results-driven digital marketing agency in Salem, Tamil Nadu, specializing in Search Engine Optimization, Organic Marketing, and Paid Advertising solutions. We empower businesses to achieve exponential growth by delivering customized marketing strategies. We pride ourselves on helping our clients 10X their sales, and we’re looking for passionate individuals to join our growing team.

Job Summary: We are seeking a highly skilled and experienced SEO Specialist to join our team. You will be instrumental in developing and executing comprehensive SEO strategies that enhance our clients’ online visibility, drive organic traffic, and ultimately contribute to their business growth. If you are passionate about staying ahead of SEO trends and love to see measurable results, we want to hear from you!

Key Responsibilities:

Develop, implement, and manage comprehensive SEO strategies for our diverse client portfolio.
Conduct in-depth keyword research, competitor analysis, and technical SEO audits.
Perform on-page optimization (meta tags, content optimization, internal linking) and off-page optimization (link building, outreach).
Monitor and analyze SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
Identify opportunities for content optimization and work closely with content creators.
Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
Prepare regular performance reports and provide actionable insights to clients and internal teams.
Collaborate with paid advertising and content marketing teams for integrated strategies.

Qualifications:

Bachelor’s degree in Marketing, Digital Media, Computer Science, or a related field.
2-5+ years of proven experience as an SEO Specialist or similar role in a digital marketing agency.
Strong understanding of search engine algorithms and ranking factors.
Proficiency in SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Moz, Screaming Frog).
Experience with technical SEO, including site audits, crawl budget optimization, schema markup, etc.
Excellent analytical skills and the ability to interpret data to make informed decisions.
Strong communication and presentation skills (both written and verbal, in English and Tamil).
Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Bonus Points:

Experience with ASO (App Store Optimization).
Google Ads certification.

Why Join Sumathi Consulting?

Opportunity to work on diverse projects with a focus on real business impact.
Be part of a results-driven team dedicated to innovation.
Competitive salary and performance-based incentives.
Continuous learning and professional development opportunities.
A collaborative and supportive work environment in Salem.

To Apply: Interested candidates are invited to submit their resume and a cover letter detailing their relevant experience and why they are a great fit for Sumathi Consulting to [your careers email/application link].

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